American fashion brand Guess was founded by Paul und Maurice Marciano in the 1980s. In this early stage, the label was the first one to produce stone-washed jeans. The brand's secret to success is the innovative style combination of European and American elements. The styles of the pieces are known to be timeless yet trendy and independent. Today, Guess creates women's, men's and children's fashion as well as a variety of accessories with sporty yet elegant features.